Terms of Service

These Terms of Service ("Terms") constitute a legally binding agreement between you ("Client," "you," or "your") and Expert Level AEO ("Company," "we," "us," or "our") governing your access to and use of our Answer Engine Optimization (AEO) services, website, and related offerings (collectively, the "Services"). By accessing or using our Services, engaging our consulting services, or executing a service agreement, you acknowledge that you have read, understood, and agree to be bound by these Terms in their entirety.

IF YOU DO NOT AGREE TO THESE TERMS, YOU MUST NOT ACCESS OR USE OUR SERVICES.

1. Services Description

Expert Level AEO provides consulting, strategy development, implementation support, and related services focused on Answer Engine Optimization (AEO). Our Services may include, but are not limited to:

• AI search visibility audits and assessments
• AEO strategy development and roadmap creation
• Content optimization recommendations
• Technical implementation guidance
• Ongoing consulting and advisory services
• Training and educational resources

The scope, deliverables, timeline, and pricing for Services shall be specified in a separate Service Agreement or Statement of Work. These Terms govern all Services provided by Company regardless of the specific engagement structure.

4. Client Responsibilities and Acknowledgments

Client acknowledges and agrees that:

• Implementation Responsibility: Client is solely responsible for implementing any recommendations, strategies, or guidance provided by Company. Company provides advisory services only and does not control Client's implementation decisions or execution.
• Accuracy of Information: Client shall provide accurate, complete, and timely information necessary for Company to perform Services. Company is not responsible for outcomes resulting from inaccurate, incomplete, or delayed information provided by Client.
• Third-Party Dependencies: Services may depend on third-party platforms, tools, or technologies (including but not limited to AI search platforms, content management systems, and analytics tools). Company is not responsible for changes, outages, or limitations imposed by third parties.
• Compliance Obligations: Client is solely responsible for ensuring that all content, implementations, and business practices comply with applicable laws, regulations, and third-party terms of service.
• Risk Acknowledgment: Client acknowledges that AEO strategies involve inherent risks and uncertainties, and that past performance or case studies do not guarantee future results.

6. Indemnification

Client agrees to indemnify, defend, and hold harmless Company, its affiliates, officers, directors, employees, agents, and contractors from and against any and all claims, liabilities, damages, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising from or relating to: (a) Client's use of the Services; (b) Client's implementation of recommendations or strategies; (c) Client's violation of these Terms; (d) Client's violation of any third-party rights, including intellectual property rights or privacy rights; (e) Client's violation of applicable laws or regulations; or (f) any content, data, or materials provided by Client.

7. Payment Terms

All fees are non-refundable unless explicitly stated otherwise in a Service Agreement. Client acknowledges that:

• Fees are charged for professional time, expertise, and strategic guidance, not for specific results or outcomes
• Payment obligations are not contingent upon achieving any specific results, metrics, or performance targets
• Failure to achieve expected results does not entitle Client to refunds, credits, or fee reductions
• Late payments may result in suspension of Services and may incur interest charges at the rate of 1.5% per month (or the maximum rate permitted by law, whichever is lower)

8. Termination

Either party may terminate Services as specified in the applicable Service Agreement. Upon termination:

• Client remains obligated to pay all fees for Services performed through the termination date
• Company has no obligation to refund any prepaid fees
• Company may immediately cease providing Services
• Sections 2, 3, 5, 6, 9, 10, and 11 of these Terms shall survive termination

9. Intellectual Property

Company retains all intellectual property rights in its methodologies, frameworks, tools, templates, and proprietary knowledge. Client receives a limited, non-exclusive, non-transferable license to use deliverables solely for Client's internal business purposes. Client may not:

• Resell, redistribute, or sublicense Company's deliverables or methodologies
• Use deliverables to provide services to third parties
• Reverse engineer or attempt to derive Company's proprietary methodologies
• Remove or obscure any proprietary notices from deliverables

10. Confidentiality

Each party agrees to maintain the confidentiality of the other party's confidential information and use it solely for purposes of the Services. Confidential information does not include information that: (a) is or becomes publicly available through no breach of these Terms; (b) was rightfully known prior to disclosure; (c) is rightfully received from a third party without breach of confidentiality obligations; or (d) is independently developed without use of confidential information. Company may use anonymized case studies and aggregate data for marketing purposes without identifying Client.

11. General Provisions

11.1 Governing Law and Jurisdiction

These Terms shall be governed by and construed in accordance with the laws of [Your State/Country], without regard to its conflict of law provisions. Any disputes arising from these Terms or the Services shall be resolved exclusively in the state or federal courts located in [Your County/State], and both parties consent to the personal jurisdiction of such courts.

11.2 Dispute Resolution

Any dispute, claim, or controversy arising out of or relating to these Terms or the Services shall first be subject to good faith negotiation between the parties. If the dispute cannot be resolved through negotiation within thirty (30) days, either party may pursue binding arbitration in accordance with the rules of the American Arbitration Association. The arbitration shall be conducted in [Your City, State]. Each party shall bear its own costs and expenses, including attorneys' fees.

11.3 Entire Agreement

These Terms, together with any Service Agreement or Statement of Work, constitute the entire agreement between the parties regarding the subject matter herein and supersede all prior or contemporaneous understandings, agreements, representations, and warranties, whether written or oral.

11.4 Amendments

Company reserves the right to modify these Terms at any time. Changes will be effective upon posting to our website. Continued use of Services after changes constitutes acceptance of modified Terms. Material changes will be communicated to active Clients via email.

11.5 Severability

If any provision of these Terms is found to be unenforceable or invalid, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall remain in full force and effect.

11.6 Waiver

No waiver of any term or condition of these Terms shall be deemed a further or continuing waiver of such term or any other term. Company's failure to assert any right or provision under these Terms shall not constitute a waiver of such right or provision.

11.7 Assignment

Client may not assign or transfer these Terms or any rights hereunder without Company's prior written consent. Company may assign these Terms without restriction. Any attempted assignment in violation of this section is void.

11.8 Force Majeure

Company shall not be liable for any failure or delay in performance due to causes beyond its reasonable control, including but not limited to acts of God, natural disasters, war, terrorism, labor disputes, government actions, internet or telecommunications failures, or changes in third-party AI platform policies or algorithms.